Limited Edition Offering: Mcintosh brand partner Spyder Active Sports

Golucid

Taking a break
Joined
Jan 10, 2015
Messages
1,058
This is kewl. I should open my mail more frequently. This one has been sitting on my desk for nearly two months! Just opened and how kewl is this! A Limited Edition Offering: Mcintosh brand partner Spyder Active Sports


The card is made of aluminum, i'm guessing. it's not surprising that it's a bit heavy! I've attached photos of the letters. But also copied the test of the the two included documents, envelope and front and back of the credit cards sized collectable.


Letter #1 from Charlie Randall


Dear David,


Enclosed you will find a limited edition offering from Mcintosh brand partner Spyder Active Sports, a
leader in iconic ski and active lifestyle apparel specializing in high tech fabrication and sport-speciflc
functionality. Details of the offer and how to take advantage of it are contained in the letter.


This exclusive offer is being extended to you on behalf of Mcintosh and XXXXX. As a valued
customer, we would like to extend a small token of our gratitude for your support and continued
business. It is because of your passion for high quality audio that we are able to continue offering some
of the best equipment in the world.


We hope you enjoy this offer and thank you again for your support.


Charlie Randall
President
Mcintosh Laboratory




Letter #2 from Russ Rowan


Spyder VIP Black Card Mcmbc•·ship - 2014/15


Congnuulations on receiving something tnaly unique. 11liS non· public. insider program was created in
partnership with Mcintosh. showing their at>J>reciation for everything you do for the brand.


Spyder is the worlds leader in performance apparel, combining iconic product design with dynamic
brand collaborations: celebrating progressive athletic lifestyle for highly disciplined athletes around
the globe. We are a brand obsessed with innovation. speed. and style. With over thirty years in action
sports, our brand continues to attract talented designers, visionary partners, trailblazing artists, and
world-class athletes, helping Spyoer push the boundaries of Hyperformance Modem Athletics.


You are either one or all of the above, which is why McIntosh has personally invited you to join our
Spydcr VIP Black Card Program. McIntosh and Spyder are equally committed to quality, performance
and durability in everything we do. Collectively we make every effort to ensure that our loyal clientele,
like you, are provided with the most premium experiences that uphold that philosophy.


As a member, you will be prompted to register to receive a complimentary, co-branded product,
regardless if you purchase other garments in the future.


Enclosed is a McIntosh Edition Spyder VIP Black Card that allows you to purchase Spyder apparel at an
insider's price. The card has a max allowance for the end user and product is limited in supply. Simply
contact your personal concierge (directions located on the back of card) and he/she will take care of the
rest


Your concierge will create your profile, capture your contact details, and send you updated information
about future collaborations between Spyder and McIntosh.


innovate, drive, be passionate and enjoy the Spyder experience.


With Respect,




Russ Rowan
SVP Sales & Global Marketing
Spyder Active Sports
Boulder, CO
 
Email Just in from Spyder. This is something I will enjoy since I am really into this sort of thing.


XXXXXXXXXX
Hi David,


Welcome to the Spyder/McIntosh VIP program! It sounds like Fernando has you all set up in the system to order! Here are the guidelines surrounding the card:

*50% off of the retail prices shown on our website
*there is a $1,500 limit at your discount so there is potential for you to obtain $3,000 worth of product!
*You are welcome to purchase product for yourself, spouse and/or kids
*There is an expiration of your card. It is good for 1 calendar year from the time of activation

Also along with your card, you will receive one of our very own complimentary customized McIntosh Softshells! Please provide the size you would like for this piece. They are available in black.

As far as placing an order, our inventory this time of year is extremely limited but if you see something you are interested I am happy to check inventory. Otherwise, another option would b to wait until this September when all of our new product is on the website and our inventory levels are at their highest.


Let me know on the size for your complimentary piece and I will get that shipped out this week! Also please don’t hesitate to let me know if there are any pieces you are currently interested in!


Best Regards,


Lisa Leatherby | Marketing Logistics Supervisor
 
You lost me. Is Mcintosh getting into making and selling clothing?

I think is a cooperative marketing strategy. Furthering each others brand. But, I am getting McIntosh branded Spyder piece. That's kewl! Plus, the gimmick metal heavy black McIntosh credit card looking piece is a kewl collectable too!
 
Back
Top