"As it turns out, there is merit to the Chinese proverb 'I hear, and I forget; I see, and I remember,"

Re: "As it turns out, there is merit to the Chinese proverb 'I hear, and I forget; I see, and I remember,"

In an experiment testing short term-memory, participants were asked to listen to pure tones they heard through headphones, look at various shades of red squares, and feel low-intensity vibrations by gripping an aluminum bar. Each set of tones, squares and vibrations was separated by time delays ranging from one to 32 seconds.

Although students' memory declined across the board when time delays grew longer, the decline was much greater for sounds, and began as early as four to eight seconds after being exposed to them.

While this seems like a short time span, it's akin to forgetting a phone number that wasn't written down, notes Poremba. "If someone gives you a number, and you dial it right away, you are usually fine. But do anything in between, and the odds are you will have forgotten it," she says.
 
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