New Magico S3 - 2023

**gabweb** · December 19, 2022, 06:30 PM

As far as I understand from forum’s threads, there was a problem with the machine that produced the extruded Aluminium pieces. Leading to delayed supplies of the S3

Is only my guess that then they moved to a new design of the cabinets construction and the new developed drivers were used instead of the old ones, new feet (3 instead of 4) and “voila” you have a new revamped S3…
New higher price and new speaker to move a little further from the very well accepted A5 who has newer drivers and at a lower price point compared to the “older” S3 mk2…
Now the new S3 ( not mentioned so far as mk4) share the new developed drivers and with a better enclosure will be positioned higher than the A series.

I still think and believe my S3 mk2 sounds excellent and no regrets or upgrade thoughts…
At least for now

As I mentioned, only my guess. But sounds logic to me…

**exupgh12** · December 20, 2022, 06:22 AM

Originally Posted by Mike

Alon Wolf will be our guest next week on In Stereo with Mike & Rick.

What questions would you like answered?

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- Current S3 was the last to receive MK2 version, why is the S3 to be the first for reciving MK3 ?

- Magico claims that the new S3 measured better than the current S3, why so far we have not seen those measurements?

- Does Magico understand that replacing model in a cycle of ~ 5 years might hamper their current customers or new customers' loyalty in the long run, what is their plan to address this issue?

**Mike** · December 20, 2022, 09:59 AM

Originally Posted by exupgh12

- Current S3 was the last to receive MK2 version, why is the S3 to be the first for reciving MK3 ?

- Magico claims that the new S3 measured better than the current S3, why so far we have not seen those measurements?

- Does Magico understand that replacing model in a cycle of ~ 5 years might hamper their current customers or new customers' loyalty in the long run, what is their plan to address this issue?

The interview is delayed until the new year. Are you a Magico owner?

And I don’t believe Magico shares measurements.

You do realize 5 years is common. See Wilson, B&W, etc. 5 years is a good time, it’s sort of a “damned if you do, damned if you don’t” situation. If things go longer than 5 years, people start squawking for something new. If it’s sooner than 5 years, people say “too soon!”

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**MichaelsMinute** · December 20, 2022, 10:08 AM

Originally Posted by exupgh12

- Does Magico understand that replacing model in a cycle of ~ 5 years might hamper their current customers or new customers' loyalty in the long run, what is their plan to address this issue?

Address what issue? I'm trying to understand what you are saying. Are you saying 5 years is too short or too long and based on what are you saying that? Thanks - just trying to understand the assumption that there is some sort of "issue" with a company releasing new and improved products.

**exupgh12** · December 20, 2022, 05:44 PM

Originally Posted by Mike

The interview is delayed until the new year. Are you a Magico owner?

And I don’t believe Magico shares measurements.

You do realize 5 years is common. See Wilson, B&W, etc. 5 years is a good time, it’s sort of a “damned if you do, damned if you don’t” situation. If things go longer than 5 years, people start squawking for something new. If it’s sooner than 5 years, people say “too soon!”

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Hi Mike,

I’m owner of Magico S3mk2, all ready put my order for the new S3.
My only obstacle was - rosé color not being anymore on Magico color plate.

As for the 5 years policy, S5 and M3 are older than that, personally I would like to see higher gap between model exchange, about 7-8 years sound more owner and environmental friendly to my opinion.

Marketing and profit are not everything if company is to hold long term relationships with customers and in today’s sustainable & environmental needs.

**exupgh12** · December 20, 2022, 05:45 PM

Originally Posted by MichaelsMinute

Address what issue? I'm trying to understand what you are saying. Are you saying 5 years is too short or too long and based on what are you saying that? Thanks - just trying to understand the assumption that there is some sort of "issue" with a company releasing new and improved products.

To be short, in my opinion 7-8 years model life cycle is more owner, sustainable and environmental friendly.

**MichaelsMinute** · December 20, 2022, 06:04 PM

Originally Posted by exupgh12

To short, in my opinion 7-8 years model life cycle is more owner, sustainable and environmental friendly.

Thank you for explaining.

**Henry303** · December 20, 2022, 07:39 PM

Originally Posted by exupgh12

As for the 5 years policy, S5 and M3 are older than that, personally I would like to see higher gap between model exchange, about 7-8 years sound more owner and environmental friendly to my opinion.

S3MK2 was introduced in 2016, I believe. So more like 6 plus years. Regardless, no one is forcing anyone to buy anything. The fact that there is something new does not render what you have obsolete.

Originally Posted by exupgh12

marketing and profit are not everything if company is to hold log term relationships with customers and in today’s sustainable & environmental needs.

Great concept, I am sure the good people at Magico can survive on dry bread crumbs and water (but not too much of it, cause it's also rather expensive)

**GSOphile** · December 20, 2022, 09:50 PM

Originally Posted by Henry303

S3MK2 was introduced in 2016, I believe. So more like 6 plus years. Regardless, no one is forcing anyone to buy anything. The fact that there is something new does not render what you have obsolete.

Great concept, I am sure the good people at Magico can survive on dry bread crumbs and water (but not too much of it, cause it's also rather expensive)

I believe the S3 MkII was announced late 2016 with first shipments early 2017 (I have two low S/N's).... kinda like the new ones.

**exupgh12** · December 21, 2022, 04:43 AM

Originally Posted by GSOphile

I believe the S3 MkII was announced late 2016 with first shipments early 2017 (I have two low S/N's).... kinda like the new ones.

December 2016 to be exact, which makes S7, S5MK2, S1MK2 and M3 older then S3 Model.
My guess, the rummer about issues with the supplying the S3 model aluminum body might be true.

**exupgh12** · December 21, 2022, 04:45 AM

Originally Posted by Henry303

S3MK2 was introduced in 2016, I believe. So more like 6 plus years. Regardless, no one is forcing anyone to buy anything. The fact that there is something new does not render what you have obsolete.

Great concept, I am sure the good people at Magico can survive on dry bread crumbs and water (but not too much of it, cause it's also rather expensive)

Yet models like S5MK2, S7 and M3 are older, I wonder if the rummers behind supply difficulties of S3 aluminum body are not behind this move at this time.

**Henry303** · December 21, 2022, 11:57 AM

I am happy and intrigued by the new offering. It gives me, an A5 owner, a path for an upgrade without breaking the bank. The S3Mk2 was not a worthwhile upgrade to the A5, IMO.

**ricred1** · December 21, 2022, 01:20 PM

Originally Posted by Henry303

I am happy and intrigued by the new offering. It gives me, an A5 owner, a path for an upgrade without breaking the bank. The S3Mk2 was not a worthwhile upgrade to the A5, IMO.

The new S3s are $45-52K depending on the finish. This hobby is getting crazier and crazier. Although I've spent a good amount on my system, the crazy prices are really making me rethink what I'm spending my money on.

**brodricj** · December 24, 2022, 07:06 PM

Originally Posted by Henry303

...The S3Mk2 was not a worthwhile upgrade to the A5, IMO.

I'm not sure I understand that point.

**Henry303** · December 25, 2022, 05:32 PM

Originally Posted by brodricj

I'm not sure I understand that point.

Looking to upgrade my A5 to the next level, without breaking the bank. The S3Mk2 was not the answer, IMO.

**brodricj** · December 25, 2022, 05:34 PM

I think they stopped building S3Mk2 a long time ago, right?

**Henry303** · December 25, 2022, 05:50 PM

Originally Posted by brodricj

I think they stopped building S3Mk2 a long time ago, right?

Not sure, auditioned them a year or so ago.

**kzhtoo** · December 26, 2022, 01:55 AM

Originally Posted by Henry303

Looking to upgrade my A5 to the next level, without breaking the bank. The S3Mk2 was not the answer, IMO.

I’d agree the performance jump from A5 to S3 mk2 may not knock your socks off. But S3 mk2 is still a better speaker and at the used price, probably is a better bargain than A5 if one is considering either one. Better looking one too. IMO of course.

**brodricj** · December 26, 2022, 06:58 PM

Still no mention of S3-2023 on the Magico website.

**GSOphile** · December 27, 2022, 10:42 AM

Originally Posted by brodricj

Still no mention of S3-2023 on the Magico website.

I speculate that it won't hit the website until close to initial shipments and that it will be renamed something other than the new or 2023 S3.

**Mike** · December 27, 2022, 11:57 AM

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**kzhtoo** · December 27, 2022, 02:44 PM

Originally Posted by Mike

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Pretty!

IMO they should rename it as a new line. The cabinet is much deeper than S3 mk1/mk2 and drivers are almost completely different. It also uses tri-pod (as in M series) as opposed to four outriggers of the old S3.

The name “the new S3” isn’t going to work in about 1-2 years when it is no longer “new”.

**brodricj** · December 31, 2022, 12:33 AM

I'd like to see it with an MCAST bronze front grille, I reckon that would look pretty awesome.

**Mike** · January 9, 2023, 02:48 PM

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**Elberoth** · January 10, 2023, 05:05 AM

IMO they should go for the mk.3 name - this is how ppl will be calling the speaker anyway.

**brodricj** · January 11, 2023, 08:08 AM

It looks closer to M2 than its Mk2 predecessor.

**Puma Cat** · February 19, 2023, 02:52 PM

Originally Posted by Mike

Nice photo. Some extension distortion, but nicely lit and staged.

**mep** · February 19, 2023, 04:13 PM

Originally Posted by Puma Cat

Nice photo. Some extension distortion, but nicely lit and staged.

You never stop shilling yourself do you?

**GSOphile** · February 19, 2023, 06:48 PM

Originally Posted by brodricj

I think they stopped building S3Mk2 a long time ago, right?

I was told by a dealer that the machine that extruded the one piece S3 aluminum enclosures broke down and could not be repaired. There were probably some units in the pipeline at the time, but I think it's been over two years now.

**Mike** · March 18, 2023, 11:33 PM

https://absolutehiend.com/wp-content...ibextid=kdkkhi

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**exupgh12** · March 19, 2023, 05:55 AM

Originally Posted by Mike

https://absolutehiend.com/wp-content...ibextid=kdkkhi

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I can't vouch yet for the quality of the new S3, hope it will arrive sooner than later.
however i vouch for the la Marzocco espresso machine's espresso quality, they are great and i love the one on my kitchen counter.

**brodricj** · March 19, 2023, 05:58 AM

I'd skip the coffee and go straight for the listening room. Because that is the mission. Coffee is not.

**Mike** · April 14, 2023, 01:27 PM

I LOVE the size. OMG. Perfect. Love the sound. They sound like an M3 lite. Home run. The bass is awesome.

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**Audio 1** · April 14, 2023, 03:47 PM

Originally Posted by Mike

I LOVE the size. OMG. Perfect. Love the sound. They sound like an M3 lite. Home run. The bass is awesome.

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I agree they sound and look great!

**mdp632** · April 15, 2023, 12:16 PM

Are those CAT amps in the Axpona pics ?

**Mike** · April 15, 2023, 02:40 PM

Originally Posted by mdp632

Are those CAT amps in the Axpona pics ?

Yes, I believe quite old ones and personal pair of Alon’s if I’m not mistaken.

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**Ricky64** · April 16, 2023, 07:49 AM

Heard these speakers in a couple of rooms and they were excellent. Great bass. Paired with tubes in each case, and an MSB premier stack, I believe, in the above room.

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**the professor** · April 16, 2023, 05:10 PM

I think they sound closer to the M line up than Magico would probably want to admit.

Originally Posted by Mike

I LOVE the size. OMG. Perfect. Love the sound. They sound like an M3 lite. Home run. The bass is awesome.

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